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01/17

Ödd Paper

The first issue of Ödd Paper, a newspaper launched at Ödd Üniverse’s LDF 2025 event – The Drinks Lab.

The paper is punched through with two eye holes, inspired by Ödd Üniverse’s ‘Peepers’ stools and branding. Part catalogue, part cultural editorial, the newspaper assembled essays, recipes and reflections on design as a mindset – a printed extension of the Ödd Üniverse itself.

Date
2025
Featuring
A Bar With Shapes For A Name, 2LG Studio, Ödd Üniverse, Design Everything, Floffal, SOUP, baobae, Adalberto Lonardi, Fink’s, Saltine, Tom Lawson
Photography
Bluebell Ross

Video

Person holding Ödd Paper, featuring two punched eye holes, surrounded by people with drinks at an event.

Spread from Ödd Paper showing articles with black and white images of Ödd Üniverse furniture, titled "Furnishing the Self".

Spread from Ödd Paper's catalog featuring minimalist clothing and furniture, showcasing jackets, t-shirts, and furniture.

Table with drinks, vases, candles, and Ödd Paper at LDF 2025.

Person reading Ödd Paper through eye holes, seated on a shiny silver chair, wearing blue tights and black boots.

Map of a Hackney in London with numerous black dots marking locations, surrounded by lists of cafes, bars, and restaurants.

Newspaper spread featuring an architectural diagram on the left and black-and-white photography of offal on the right with the heading "guts", from Floffal.

Ödd Paper with eye holes on a table, beside a DJ controller and drinks cans, at LDF 2025 Drinks Lab event.

A sheet of Ödd Paper with eye holes is placed on a metallic table surrounded by silver 'Peepers' stools.

Newspaper spread from SOUP with a crossword titled "All Things Soup," and a "Spot the Difference" puzzle.

Double-page spread from Ödd Paper featuring various illustrated recipe articles with bold text and minimalist graphics.

Person holding Ödd Paper against their face, with their closed eyes visible through the two holes cut into the newspaper. Text includes content list and “The Drinks Lab Issue.”

Person holds Ödd Paper with punched eye holes, dressed in a brown jacket and jeans, standing beside another person.
Video